Misleading Carlson promo

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Software, CAD & Mapping

Last Post by scott-ellis 9 years ago

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beuckie

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I've received a newsletter from Carlson which advertises "purchase precision 3d topo this week and save $595". As i'm interested in this product i'm searching a bit.

Currently it lists at 1000$. My thought is that is would cost $405 this week. After consulting my rep he says they will increase the price to $1595 next week because of additional functionality.

Very misleading this kind of advertising, they let you think you'll be doiong a bargain but are paying the exact amount for the software as the previous months

Posted : July 11, 2017 1:37 am

imaudigger

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Sounds to me if you are really serious about purchasing this software...you should do it this week otherwise you will have to pay an additional $595.
You could call that a savings if you want - or not.
It would suck if they didn't tell anybody and raised the price right before selling you a license.

Posted : July 11, 2017 9:27 am

beuckie

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But it is definately not a promo from my perspective.

Posted : July 11, 2017 10:39 am

imaudigger

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Personally I don't think it's very misleading. Actually it's pretty typical advertising.
It's your responsibility to call Carlson up and ask them about the "Introductory pricing".

Posted : July 11, 2017 10:50 am

scott-ellis

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Carlson could have written it more clearly, but they are correct if you buy it this week you will save $595.00.
Do you have to pay to upgrade to the new functions? That is where it could be misleading.

Posted : July 11, 2017 11:18 am